Cheryl Cran- Agriculture Clients
Agriculture clients include Simplot, Growmark, Mosaic, CHS, Flower Growers Canada, Rainbow Greenhouses and more.
Check out this message to Agriculture leaders:
Cheryl Cran grew up on a farm in Saskatchewan a full working farm – they farmed wheat, barley and rye. As the daughter of a farmer Cheryl was part of the working team and as a child hauled bails of hay for the horses, carted five gallon pails of chicken feed from the barn to the chicken coop and in her downtime delivered meals to her father and uncle out in the field on her dirt bike. Cheryl understands the mindset and the reality of the agriculture industry- she lived it.
The agriculture industry is a fantastic industry with great people- people who know what hard work is and in addition to getting their hands dirty they are also savvy business people with high technical knowledge.
Popular Keynote for Agriculture Clients is:
Leadership That Attracts The Right People and Keeps The Right People Best Practices of Top Leaders in the Agriculture Industry
The agriculture industry is ahead of other industries when it comes to needing people to the work. As more long time leaders and workers plan to retire or reduce their workload there is a big gap of getting new people on board and keeping them engaged.
In this presentation the attendees are encouraged to bring their smart phones and IPads or other tablets so that they can interact directly with the presenter Cheryl Cran on the information being delivered. The key attribute needed by progressive organizations when it comes to recruiting and retention is to have highly developed leaders. Cheryl Cran is a leadership consultant who works with leaders to help them grow and therefore help the business grow by attracting and retaining the right people. This leadership session focuses on what is needed to stay ahead of the competition by being on the cutting edge of leadership.
Check out this video clip of a training session for CHS in the Agriculture Industry- the clip is Collaboration and Change
The challenges in 2012 and beyond for the agriculture industry are challenges that other industries would love to have.
Recruiting talent, retaining talent and succession planning are the biggest obstacles and opportunities for leaders in the agriculture in the next decade.
Check out this video clip from a recent Agriculture conference on Recruiting and Retaining Talent in the Agriculture Industry
Check out this video on Finding and Keeping Good People in the Agriculture Industry
Times have changed, where once the agriculture industry had the benefit of the baby boomer children of traditionalists to step in and take over the family farm or remain in the agriculture industry we have seen a shift of attitudes with Generations X (those in their 30′s to late 40′s ) and Generation Y (those in their 20′s).
Cheryl has done years of research into generational trends and mindsets and has worked as a consultant with organizations- helping them to build their recruitment and retaining strategies that fit along with the realities of the different needs and desires of Generations X and Y.
Agriculture Article:
6 Ways to Recruit Talent in the Agriculture Industry
By Cheryl Cran
January 2012
A major agriculture company recently complained to me that they had over 3000 jobs to fill in the Midwest and they could not find trained talent who were willing to take these jobs.
I know this might sound crazy if you are someone looking for a job or if you are in an industry where you are laying people off rather than having jobs to fill. However the media doesn’t report on the jobs that are available they are more likely to report on the loss of jobs in America. Read more……








